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Nonprofit Marketing

How to Create a Donor Persona & Improve Your Nonprofit Marketing

nonprofit marketing

Donor personas are semi-fictional portrayals of the people you expect to donate to your nonprofit.  They allow you to personify your target market by creating a profile that includes a deeper level of demographic and psychographic details.  You can give your personas names and faces to help you really bring the personas to life and […]

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5 Ways to Market Your Nonprofit for Free

Nonprofit Marketing

Nonprofits like all businesses need to market themselves to succeed.  However, most nonprofits are faced with the challenge of limited financial and human capital resources.  Yet, nonprofits still need to market so they recruit volunteers, raise donations, and garner support for their mission.   Here are 5 ways to market your nonprofit for free. Google Ad […]

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