Summary: James Richardson from Premium Growth Solutions talks with Stephen Halasnik from Financing Solutions about some obvious but often overlooked principles of growing your business. Part of the podcast covers an important topic, understanding your customer’s emotional ties to your company, service, or product can all be the key to exponential growth.

About James Richardson, Premium Growth Solutions

Dr. Richardson is the founder of Premium Growth Solutions, a strategic planning consultancy for early-stage consumer packaged goods brands. As a professionally trained cultural anthropologist turned business strategist, he has helped nearly 100 CPG brands with their strategic planning, including brands owned by Coca-Cola, The Hershey Company, and General Mills, as well as other emerging brands such as Once Upon a Farm, Dr. Squatch Soap, Proven skincare, Rebel creamery, and others. James is the author of “Ramping Your Brand: How to Ride the Killer CPG Growth Curve,” a #1 Best-seller in Business Consulting on Amazon. He also hosts his own podcast—Startup Confidential.

About Financing Solutions  Small Business Line of Credit

Financing Solutions provides an easy-to-setup unsecured business line of credit to small businesses. The small business financing product is a great cash backup plan that costs nothing to set up, nothing until used, and is inexpensive when needed. Financing Solutions is rated A+ by the Better Business Bureau and 5 stars by the BBB/Google Reviews.

Unlike a traditional business bank loan, our business credit line requires no collateral or personal guarantee (except in cases of fraud) making it an excellent alternative business financing option. Small businesses often used their line of credit for short-term expenses, working capital, to make payroll, or for a business investment especially when business cash flow is temporarily down.

Get a free, no-obligation business line of credit quote by filling out our simple 2- minute business line of credit application here.

Remember: The time to set up a credit line is when you don’t need it.

Note: Financing Solutions donates 10% of its profits to various nonprofit charities